How to Create Optimized Pinterest Graphics

You’ve heard it a million times. Well, here it is again: If you run a creative online business, Pinterest needs to be a part of your digital marketing plan.

Gone are the days when Pinterest was just the place to save cute outfits, healthy recipes, and home decor. If you’ve spent any amount of time in the entrepreneurial online space lately, you’ll know that Pinterest is not a social media platform – it’s a search engine – and if you use it correctly, it will become your #1 source for traffic to your website.

With only a handful of blog posts available on my website, Pinterest is responsible for more than 60% of my website traffic and the majority of the 20-30 opt-ins I recieve on a daily basis, thanks to a combination of Tailwind* and my optimized Pinterest graphics.

In this blog post, I’m outlining how you can DIY your own optimized graphics and give your website traffic a bump, too.

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How to Use Instagram Highlights to Drive Traffic to Your Content

How can you make Instagram Highlights convert your audience into readers, subscribers and paying customers?

Unlike regular stories, highlights are specifically curated by you and will remain on your profile indefinitely – which, in case you didn't realize, is kind of a big deal. If you're a blogger, a podcaster, or a creative online business owner, this feature opens up a whole new realm of possibilities when it comes to promoting your content and generating new leads for your business. I don't know about you, but any feature that will allow you to deliver even more value to your audience is a must-use in my books.

In this post, I'll give you some ideas as to what type of content you could add to your Highlights, and how to set 'em up on your profile.

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