Posts tagged list building
High-Converting Freebie Ideas To Grow Your E-mail List

You know you need to start an e-mail list.

It’s what alllll of the insta-famous marketers and blogging experts are telling you. 

And guess what? They’re totally right. You DO need to start an e-mail list. But first, you need something that you can offer to people in exchange for their e-mail address – known as a content upgrade, lead magnet, or opt-in.

Depending on your niche and target audience, certain freebies are more likely to convert (lead to more e-mail subscribers) than others. In this blog post, I'm showcasing a few types of freebies that are guaranteed to work for any audience, regardless of your niche.

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How I Doubled My Conversion Rate with Opt-In Buttons

I don’t know about you, but I put a lot of hard work into my freebies. Like, a lot.

First I research the topic for the blog post and the freebie, then I write and edit the content, design and package the freebie, set up automated e-mail delivery... All in exchange for exactly $0 (and an e-mail address).

So when my conversion rate – the percentage of people opting in to my freebies – doubled as a result of implementing a few simple tweaks, I was thrilled.

Twice as many e-mail opt-ins with the same amount of traffic? Heck yes!

In this blog post, I’ll break down what I was doing before, what I’m doing now, and show you exactly how to replicate my results.

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